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It's interesting you mention that. I've seen a few businesses sort of try and get a holding there, but then abandon their efforts. I think I saw an official MS Azure account that had 14 followers or something. Businesses aren't really clear either on whether or not they're expected to be there, or even allowed. Good point.

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Generally a core point is that because you can't really push ads in people's faces, business accounts on Mastodon need to push content people choose to follow. Updates on products and services that existing users of said products and services would want to know about... great. Building a direct connection with consumers through interaction... fantastic.

Can't tell you how refreshing this is to experience.

On the other hand, Tailscale is doing pretty well https://hachyderm.io/@tailscale

But really, I think one of the things that attracts users to Mastodon is how uncommercial it all is. The current audience explicitly does not want display advertising or a website full of #brands

With the weird exception of the audience for https://brands.town, an instance full of and for #brands. Though the game there is actually culture jamming, satire/farce, and LARPing fake brands for amusement, and not actually a place for real advertising either.

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