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> Amazon also owns IMDB. I hope someone is making backups ...

Yes, but they use IMDB to sell amazon prime. Same thing with goodreads, they use it to sell books on amazon.

Did they use DPReview to sell cameras? I imagine they did, but I hadn't heard of it until today so I'm not sure.

they do have their links all over the site, so yes. Just likely not enough to justify keeping the entire site/team running it.