Is the 1-year spec after all the rated program/erase cycles have already been used, so the flash cells are worn and much "leakier"?
That's still rather disturbing, since I have datasheets for NAND flash from around 2 decades ago that specify 10 years retention after 100K cycles (although probably at 25C), and some slightly newer ones with 5 years / 1.5K cycles (MLC); and also explains the increasing secrecy surrounding the flash industry. The very few I could find for TLC don't even mention retention and endurance is vaguely specified, and refer you to some, probably super-secret, qualification report for the actual numbers.
Then again, perhaps I shouldn't be surprised ever since they came up with the misnomers that are "TLC" and now "QLC", and nearly drove SLC to extinction. I don't want 3x or 4x more storage for the same price (or 1/3 or 1/4 the price) if it's 1/8th or 1/16th exponentially more unreliable --- that's how the physics works and there's no way around that --- but that's what they seem to be pushing for.
You can get $13 128GB TLC SSDs as mentioned in the article but I don't see any $39 128GB SLC SSDs being made, nor $13 ~40GB SLC SSDs, despite the fact that such a device would have the exact same cost per NAND cell (and as a bonus, be much faster and simpler since SLC needs much less ECC and advanced wear leveling algorithms than TLC/QLC.)