90% of YouTube comments are hive mind borderline bot generated "direct quote from video" foam finger NPC I'm with stupid verbal diarrhea. His videos/ads tee up such comments which are social proof to further draw in more viewers that generate more such comments.. and now "ads are fun to watch when Ryan does them".

He gets a pass, fine, sure, but goddamn.. I watched (and yes, enjoyed as a guilty pleasure) a few of those and YouTube recommended me this crime against humanity: https://www.youtube.com/watch?v=ap3JGsCAu9A

I never thought I'd say this but there is such a thing as too Canadian. Enough already. Go kick a cat or something to balance it out.

At the same time, I recognize there is a lot to be learned from that guy. God I hate marketing. And humans. I mean love. Everything will be fine, just remain positive.

Edit: Not to self, stay in your lane Kowalski. Stay. In. Your. Lane.