I was reading this article about "8 Simple Steps to Build Traffic For Your Internet Startup" @ http://www.scoreboard-media.com/internet-startup-traffic/ and was trying to understand, but some of the stuff I could not really follow. Like "What is defensible traffic". Also it says "Build links". But then how to build links? I do not mind spending money on having Press Release, but I do not know when is the right time to have one, and also who can assist me in writing a press-release. (My Written English sucks more than MC Hammer's accountant).
When you said, "end your beta announcement mail to, say, 10 people or 50 people". Should those be my friends and contacts or I can buy email list from somewhere. No Idea. I already sent email to my friends and contacts and so far 29 ppl have signed up to see when I release the product.