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This is my immediate thought when I saw “IBM.”

If they have a real product they should brand it separately. If they’re just trying to sell more snake oil to big corporate fools, then they’re probably on target.

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This is their business model and their marketing targets exactly the group of people who are clueless enough to continue paying them. Why risk selling to someone who has a nose for bullshit by doing anything that implies you have a real product?

IBM has demonstrated a voice system that can perform as a debater in a lawmaking context. If it is not marketing smoke and mirrors for the C-Suite business lunch or breakfast let's see more of that in ops.

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