So, is this the return of FLoC[0]?
They didn't get buy-in from other browsers, so they are doing it at OS level.
Nice /s
0: https://en.m.wikipedia.org/wiki/Federated_Learning_of_Cohort...
They didn't get buy-in from other browsers, so they are doing it at OS level.
Nice /s
0: https://en.m.wikipedia.org/wiki/Federated_Learning_of_Cohort...
> On Android, the Privacy Sandbox tracking is in addition to all the usual individual tracking methods; it's not being pitched as an alternative to anything. The Privacy Sandbox on Android is toothless, and Google has no plans to reduce tracking on Android.
Who does Privacy Sandbox benefit? It doesn't benefit users, because it's not mandatory for apps to respect it. It doesn't benefit developers, because it's non-zero work to migrate, and zero benefit (because existing tracking and analytics systems will continue to work). It's doesn't benefit Google, as a whole, because it's one more API that they have to continue to support.
What was the point of all this?