It's a bit disingenuous to equate some Google employees from doing this with Google as a company doing it. I could be very wrong here (and would be extraordinarily disappointed in the company if so), but I doubt this was a corporate-sanctioned activity.
Same should apply when shit goes bad.
I would say Google's reply has been a lie(dare I say "utter bullshit") - an idea like this doesn't accidentally become implemented. It wasn't even implemented in a small way, both being executed from inside google and google finding it worthwhile to pay a separate company to expand the program for them. (A company doing exactly what google has asked of them, to the point of google having to approve the scripts used by callers.)
This is incredibly bad of them, and while "HQ" might not have fully understood the methods being used they wouldn't have not known nothing about it. It's about on par with News Corp executives pretending they didn't know about voicemail-hacking.
Sorry it's one or the other.
I know I like to say, we're IT and if anything goes wrong it's not our fault, but if anything goes extremely well, we'll take the credit--but then I know I'm being facetious :)
You know, why not think of Google (or Microsoft, or any other Zaibatsu-pretending-to-be-one-brand) as companies resident within a start-up incubator? Treating Google's Adsense team as the same "culture" as Google's Search team makes about as much sense as treating Sony Pictures as being the same company as Sony Computer Entertainment, or Virgin Airlines as being the same company as Virgin Mobile.
So, don't say "Google did this to GMail today" or "Google's search is amazing" or "Google merged their Page Creator into Google Sites"; instead, say "The GMail team launched this today" or "I love the Google Search folks" or "Google Page Creator got bought out by Google Sites."
This idea that Google can't be held responsible for bad employee behavior is borderline religious. Praise Google when it does something good, let Google off the hook when it does something bad.
Um...no, it's not disingenuous at all.
I'm not trying to defend Google here, but just saying that an act made by an employee at a company is equal to a given strategy by the same company is just ludicrous.
Months is an incredibly short period of time for a large organization. Especially when considering a small, probably low priority group. A large organization isn't like a startup, for a small low priority group the feedback loop isn't daily, its at best weekly and quite possibly longer even monthly (and gets longer as you go up the corporate ladder). What you may identify about a groups activities in a couple weeks at a small company can easily take months in a large company.
I'm much more certain that they aren't stupid than I am certain that they aren't evil.
Awesome; since you seem to have more facts than anyone else in this emotion-laden thread, please lay them out for us. Perhaps you're right; I simply don't know, but since you seem to have evidence of this, I'm sure Google legal would love to see it.
I don't. I just repeated what Nelson Mattos wrote on his blog.
"a team of people working on a Google project improperly used Mocality’s data and misrepresented our relationship with Mocality to encourage customers to create new websites."
The former is recognised in some laws in some jurisdictions (off the top of my head: In England a company director is responsible for the piracy of their employees during company time, even if the director doesn't know about it and didn't ask for it.)
In my opinion it's fine to say that Google is responsible, even if they didn't know about it. Maybe they need to start improving their governance procedures, especially in cultures where bribery and corruption are rampant. "Don't be evil" should include "don't be evil, even if evil is usual in the region we're working in".