The reason Erlang (and Elixir) are interesting are not the languages themselves (although Elixir is a very nice language in my opinion), but the runtime behind them, BEAM.
The BEAM is the brainchild of the excellent engineers at Ericsson, the product of decades of R&D into building performant, scalable and reliable software for their telephony products.
It scales like a dream, runs your application on all available cores with no trouble at all, handles massive amounts of concurrent requests without breaking a sweat. The programming techniques it enables with projects like Phoenix LiveView are unique and powerful.