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I noticed that this page published 5 reviews in total, starting just three months ago. I wonder how they convinced the companies to send them hardware to review (even if it's not "free" and they have to return it afterwards). I always thought that these large corporations only care about big reviewers / influencers.

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They usually spin off from forum posters on larger sites who have been buying and reviewing their own gear as forum posts and have enough clout from those communities that they start to be sent things.

Author here - while I'm not big by any stretch of the word, I'm not new to cooling reviews. I've published cooling reviews to Tom's Hardware and other platforms.

When it comes to review samples - I'll say this : It depends on the product you're reviewing (and how expensive it is), and the history you have of reviewing similar products. The cheaper an item is, the more likely the companies will send it to smaller reviewers.

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