I don't, though. And I see no point in any such gamesmanship. I'm a white man with Turkish and Scottish heritages, born in middle US, and am not Latino or Hispanic by birth, only by association in later life. While I participate in the culture, I am not of the culture, and would never claim to be. I have my own culture, which I also participate in and claim.

This, in fact, is one of the major difficulties with DEI. My identity has no bearing on the truth or falsity of my words, my observations, or my statements. It is simply the truth that "LatinX" does not work in the Spanish language, it's effectively unpronounceable, and it is directly targeting a language feature from the perspective of English speakers as applied to a another language, which means that in so many ways it is insulting, offensive, and colonialistic. It should not require one to identify as Hispanic or Latino to say this (or to be aware of it). It feels intentionally racist, because anyone who purports to be representing the ideal of helping this community should surely be aware of such basic things about Hispanic culture and the Spanish language.