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IMO the value comes in this order:

1. liability reduction

2. interop with WhatsApp

3. marketing

4. added security for their users :D

#2 is interesting. I am very curious what the ultimate plan for having 2 messaging apps is (at least in Zuck’s head). My bet is that his fantasy is to eventually merge them into a single service: Meta Messenger.

Yeah I believe the plan for interop has been public for years now

FB messenger is largely used in US. In non-US countries everyone uses Whatsapp.

If they drop whatsapp to combine both of them, it will have quite serious effects and completely ruin the whole 'thing'.

They could do this very gradually. First rename WhatsApp to Meta Messenger. Keep everything else the same. Then with interop being implemented slowly merge FB messenger into Meta Messenger.

interop is not about dropping one over the other, it's about being able to talk to messenger user through whatsapp

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