Based on box office numbers, where 2022 should've been the year of recovery, perhaps even surpassing pre-pandemic number as people surged back to the cinema... none of that happened. The numbers are down drastically, box office is 60% of the pre-pandemic times. This year doesn't look particularly promising either. One Avatar a recovery doesn't make.

The blockbuster movie and the multiplex cinema created a self strengthening cycle but it's over. I think we will see entire chains going under and with them, the blockbuster will die too.

It is indeed the time of the home theater. A family of four wants to go to the cinema, that's at least $100 if not $200 outright. Or they can watch Disney+. This is a no brainer.