Definitely. I'm not claiming it's black and white or either/or, to be clear.
But, what are the characteristics investors should look at for "tech company P:E"? Presumably a non-linear profit curve driven by low unit costs, linear or increasing revenue per unit, and strong network effects. IOW, if you're building the next Microsoft, each unit of Windows sold costs you nothing, makes you the same revenue (and thus more profit) than the previous unit, and increases the appeal of Windows because "everyone is using it."
Retail businesses are just totally the opposite of that.
The network effects are limited. (I guess for marketplaces this isn't totally the case: if everyone is buying on Amazon, then more resellers want to become Amazon resellers. But then, for "platforms" like Uber, it seems the network effects are weaker than we might think; drivers and users both find it easy to drive for/hail on Uber, Lyft, etc, side-by-side.)
The unit costs are fixed.
As the retailer gets bigger, their growth naturally trends closer to overall economic growth. (If you sell software, and the software makes workers 10x more productive, you can expect to get a cut of that 10x in productivity. If you sell milk, your market is going to grow at the rate at which demand for milk grows.)
The real malefactors, in my mind, are people like Warby Parker, Away, Casper, etc--direct to consumer is fine and well and probably lowers costs a bit, but it's fundamentally similar to ordering from the Sears Catalog in the 19th century. But by some bizarre combination of hype and, I know I keep saying it, clever CSS, these jokers have convinced investors they're somehow different.
See https://www.economist.com/business/2021/09/09/direct-to-cons..., https://www.ft.com/content/616421f0-6946-485a-aca4-e9a2a522a..., etc.