Windows is already in many studios due to VR or Virtual Production work, since Unreal Engine kind of sucks on anything that isn’t Windows, and the same goes for VR.
However there are a few areas that Macs are used heavily and where I don’t think Apple need to be worried:
- artists that need to use Adobe products or anything non Linux. Macs offer better Linux like workflows for pipelines since it’s Unix like, so is favoured for pipeline integration and macOS has much better colour handling than windows. So you’ll see in house concept artists, matte painters and the like on macs. VFX editors tend to be on macs for the same reason. Those are the folks that a Mac Pro would be handy for.
- dailies review boxes. Macs again are better for playback and the arm macs are so quiet they’re perfect for a review room. More RAM is always welcome here.
- coordinators and producers are almost always on Mac laptops. They’re unparalleled for battery life in a compact body. Plus since macs need to be supported for the above two use cases, it makes sense to use them as well.
- conform machines to handle media conversions often are macs. Though this depends greatly on what formats are being used