1. To save as much money as possible. Meaning to make my car last as long as possible, postponing the need for repairs or a new car as long as possible
2. To reduce energy usage as much as possible. Not only to save money but also because it's good for the environment.
Which means I do exactly the opposite of yours. I'll to go great lengths to avoid turning on the car's heater. So I put on thicker clothes, I dry foggy windows with a towel, within the city I drive electric as much as possible (I have a hybrid), etc. I brake as little and as smoothly as possible to avoid kinectic energy being lost to braking (or if I do need to brake, at least have renegerative breaking recover 60%). All of this much to the chagrin of my wife who doesn't value such things at all. Or the guy behind me who's annoyed at the fact that I stop maintaining speed 100 meters away from the red light, instead of maintaining speed until 20 meters away and then braking in 2s.
I have the feeling that people like me are rare. It seems that when it comes to cars, nobody around me cares about saving money or saving the environment, they mainly care about comfort.