And how's that going?
I don't have any interest in either of them, but as an outsider it certainly seems like a tonne of people like TikTok and nobody cares about Shorts, wishes they were normal YouTube videos.
And why do you assume 'AI chat' has to be a subscriber model, but 'search' works with ads?
It could easily have a 'recommended sponsor' as an example for certain queries. Or really trivially - just intersperse responses with ads... Exactly like search? And the data collection that's possible is superior too, surely?