After Occupy Wallstreet, big banks and companies realized they could redirect the heat ("eat the rich", mock guillotines etc.) they were taking from the left elsewhere by taking up such vocabulary, heaping praise on feminism, LGBT, POC, etc. and other corporate social justice. It seems to have worked.

How can someone be bad if they are speaking nicely about, advertising, and helping these groups? They can't.

And most recently, SBF (someone with experience doing it) confirmed this with his DMs about how you're expected to say these things to stay on good terms.

And this is not even getting into the revolving door between industry and regulation, which may be the real story, but the above providing social cover, backed by media as PR.

I'm a biologist, I don't trust the companies, I trust the published research and global regulatory bodies. And given the reason Pfizer has been discussed by the general public in the last few years, I'll remind everyone Moderna also exists :)

Pfizer does not have my "undying trust," nor are they required to for me to get a vaccine. I've been getting vaccines under the same regulatory framework for my entire life, and all (to a first approximation) were made by companies that I despise.

what was orchestrated exactly? I am not a fan of big corps in general, but if they're offering an effective solution to sudden global crisis I will give credit where credit is due.

Yes and 19.8 million people are still alive because of it in the first year.

https://www.thelancet.com/journals/laninf/article/PIIS1473-3...

For comparison, World War I was 40 million casualties.