The target market for that screen are buying the VESA mount, but Apple didn't include the VESA mount and added it as an add-on, I'm not sure why; meaning the "$600 Monitor stand upgrade" - which is basically to prevent people buying it as a monitor unless they're going for "Luxury" - became $1,000.
The Pro Display XDR is competing with $40,000 screens for tv/movie production- and studios that use displays like that swap them out quite often because they lose their calibration; they have rows of VESA mounts.
Wrong advertising makes it a differentiated good?! I bet you believe the BS about holding your iPhone wrongly, too.
Apple is a real cult.
Why? Did they force you to buy one? I keep telling you the target market for these; A: doesn’t need a stand & B: wouldn’t use it if it was included.
It’s for people cosplaying as high end video production people; or playing into the “fashion” side of Apple.
Why are people so up in arms about Apple trying to be a tech company and a fashion company? Evaluate their products coldly and if they have value to you then buy them, if not: don’t.
That stand by all rights has no value to anyone: but the same is true of SUPREME clothing or those trendy Fendi handbags.
Get over yourself, it’s all just tools; and a $5k monitor that can do the job of a $40k one is a good value to someone. Just not to you, and that’s fine.
I also don’t need to buy a $3,000 phone skin. But people buy that shit too.
That itself is marketing spin. It's not like studios are throwing away their reference monitors for the apple display. You can design anything to compete; winning is the important bit. https://www.youtube.com/watch?v=rtd7UzLJHrU
You're crying about another company existing?
Why do you do that? Does it offend you that people choose things that aren't to your values?
This is the same kind of weird bigotry that homophobes use. Who cares? Why does it offend you so much?
It's like buying one of those artic polar watches that can go to 150M that's gold plated.
The gold plating is not helping you in that situation, whoever is buying the gold plated edition of that watch is buying it as a fashion accessory, not as an expedition watch.
If they want to part with their money: let them.
You can buy it with nothing, with a relatively cheap VESA adapter, or a stand for desktop use cases.
The high-end display market is niche; using such a display with a stand to sit on a desk is even more niche. It's a very low volume stand but it also has to be relatively good in both form and function so that people don't whinge that they got what feels like a flimsy $300 monitor's stand for their $5k monitor.
Who buys the stand? Unusual pro uses where they're better off with a stand than a VESA mount; and people who are just looking for the highest end "fanciest" monitor ever.
* Apple realistically needs to provide a stand, even though most users in their target market won't use it
* The target market is already small/niche
* The stand has to be relatively nice
* All in all, this means low quantity, high quality == very high cost.
You make a clear case, except paying 20% of the cost of the device for a stand that sits on the desk seems ridiculous to me.
Heck, I can't remember the last monitor I had that I kept the stand - it goes back in the box, and into storage until the warranty expires and then it goes in the trash. The Monitor goes on a VESA mount arm.
This chatter about VESA mount arms and if you buy them or not is irrelevant. The price of the monitor stand as stated by Apple what is being discussed.
If it seems ridiculous, don't buy it-- most of us would be using a monitor arm for a monitor like this.
It has a nice 4 bar linkage, bearings, etc. It's intrinsically not cheap and is made in extraordinarily low quantities.
The market of high end computers? Apple definitely does not have a monopoly there. Bringing in US medicine is not really a relevant arguement.