I don't know, being an external PR rep for a large corporation to run your blog and keep your stock prices up seems extremely sketchy to me...

Even this inane article about how apple is sooo cool because they now sell phones includes a passing reference to why they felt the need to charge people for an iPod touch update.

He may have his long boring article full of numbers, but in the real world people change phones all the time, and lots of normal people are just as impressed with other manufacturers touch-screen phones, or don't want a touch screen at all.