You find it unrelatable (and most commenters on this website will too.)
People can be broadly separated into 2 categories in terms of cognitive wiring for personality psychology. "People people" and "Things* people". (Theres a lot of overlap between interest in aesthetics and interest in ideas here too, but a separate discussion) These map rather neatly onto other things like introversion and agreeableness, but parking that for a moment. Additionally, "People people" can learn about 'Things' and "Things people" can learn about 'People'.
Things people (so lets say, your bog standard software eng.) And people people (communications director) do have one thing in common, which is assuming they understand how the other thinks. What is irritating minutae to one, is the essence of importance to the other. Talking about the superiority of UTF8, Linux or Vim might come across as repulsively "iamverysmart" to "People people".
Observing social signals as signals, and the various hierachical cues that inform and are informed by them is the essense of being interested in other people. We all adhere to varying degrees of social order. To disparage the rules is perilous and risks ostracisation (in the olden days, this meant you didnt reproduce and died).
This dichotomy is responsible for a lot of the mechanics of organisational hierachies. Not everything is a math problem.