This truck is for a very specific niche: owned fleets near two warehouses or within a 500 mile round trip from a major port. Basically: all the warehouses in the Inland Empire near LAX and Long Beach and the warehouses in the Newark area that service the NYC metro area. It has the potential to dramatically reduce costs for some routes/corridors.
It will be a big hit in these areas. It will have a large impact on a very specific niche. There's nothing wrong with that. These aren't going to be used by independent truckers. It's not for them. It's for drivers making the same 80-100 mile or so trip from port to warehouse every day.