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I've had this and I've had seaweed. It tastes much more like bacon than seaweed.

'Shark Tank' startup is making seaweed foods

Does not create the same outrage as "vegan bacon". Marketing dept abusing https://en.wikipedia.org/wiki/Cognitive_dissonance to create a buzz. Half of YouTube (and TikTok?) is about reacting to outrageous things, so by now, it's not just the marketing departments that benefit from this practice, but vloggers too. Seems to be working (for them all,) so we'll see more of it.

And also let’s stop the pretend milk. Oat milk ain’t milk.

Why would you object to calling it oat milk? It's simple, descriptive, doesn't deceive anyone. It's not a coincidence that in most (all?) languages coconut milk is a just coconut + milk in that language. (Using coconut milk as an example since it is a much older product than oat milk)

Oat milk may be a recent invention, but alternative milks aren’t. E.g., almond milk (“almonde mylk”) dates back to the Middle Ages as a dairy milk substitute.