Hyperbole aside, it is interesting to see the sheer breadth in tolerance across friends and family. I'm far from a spice masochist, but I've never shied away from heat since my teenage years. What I find more interesting is the amount of stereotypical spice and heat avoidance I've seen from white family and friends; an example of which I recently heard from a friend, “I don't add spice to my chili, since I know some people don't like that.”
I'm genuinely confused by people who avoid adding additional flavour to their food. Heat avoidance I can understand to an extent, some folks are more sensitive to heat and pain sensations than others. But spice avoidance even from your garden variety spices genuinely befuddles me; and I can not understand how some people do not come across using things like Rosemary, Basil, or Cumin in their cooking.