>How is $1500 possible
The fixtures are sold as a for-product solution. They are set up to have flex connectors so the plants can be put on movable racks (with multiple levels) and share power supplies. They are definitely not a hobbyist thing. Think of them as the Cisco switches for growing dope.
There's also some woo-woo about specifically tuned frequencies. This may or may not be a Real Thing, that's not in my wheelhouse.
>630W
They have multiple watt ranges. Another set is more like 340W. The 630W is more for the flowering stage.
I have never grown or used weed at all, but I have done the electrical design work for a largish facility. It's all really fascinating, but it is also a niche market that has a lot of "dude, weed" guys at all levels.