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The global advertising revenue is projected to grow for the next 5 years [1]:

There is too much extrapolation in this thread from the results of 1 company in 1 quarter.

[1] https://www.statista.com/statistics/236943/global-advertisin...

Facebook’s toxic reputation is catching up with it and the user base is shrinking, specially in the Western world where most of the valuable (to advertisers) customers are. Also TikTok is eating their lunch with younger generations. A company slowly sliding towards MySpace-like irrelevance, with an authoritarian CEO who has a majority of voting rights, is not an attractive investment.

VR is a hail-Mary pass, and pretty much the only thing that can save the company.

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