I dunno. If you taste olive oil from a trusted source (like at the grove where the olives are grown and perhaps pressed), and compare it with $random_storebought_brand, there's a major difference in taste.

The difference doesn't make it objectively better for you, or even better tasting.

But in a world where the phenomenon of olive oil adulterated with other oils is well documented[1], it's a legitimate question to ask why the small batch oil tastes different from the big box version.

1- https://www.epicurious.com/ingredients/seven-ways-to-tell-th...