They are preparing us for when they put phone grade cams in the MacBook: “We compressed everything you love about the iPhone camera, and it’s entire ecosystem, into this tiny, adorable little bump on the lid” complete with a $5M, 30 second video intro. And then it will be the coolest wart ever.
It’d be cool if they used the iPhone built in magnets, and then display your phone stuff in the OS
Belkin’s iPhone Mount does use the magnets required by MagSafe [1].