Sure, a decade-old dedicated team at a billion-dollar multinational corporation has honed a solution designed to support hundreds of thousands of customers with high availability, and we could pay a little bit extra money to spin up a new database per tenant that's a little bit less flexible, ..... or we could reinvent everything they do on our own software platform and expect the same results. All it'll cost us is extra expertise, extra staff, extra time, extra money, extra planning, and extra operations. But surely it will improve our product dramatically.