- the hardware I already paid for
- this should be included in the price of the hardware (and certainly is in the case of Apple)
- I don't use the Books app, I use the Amazon Kindle app
- I never listened to a podcast on my iPod
- I don't use the Podcasts app, I use the Spotify app
So in the case of Amazon/Spotify, what value is Apple delivering beyond paying for download bandwidth in order for me to download the app (which is like, $0.000001 of bw costs)?