At this point in life, a company not doing stealth marketing like this is the exception. I can’t trust any endorsement by pretty much anybody to be genuine anymore.
Without trying to sound too fatalist here, trusting any company is your first mistake. I feel like today's Apple users are the Microsoft pundits of the 90s, happily thumping their respective bible until antitrust regulation inevitably rains on their parade, or they all find out that $COMPANY has somehow been doing super bad things all along!
Bitten once, twice shy as they say.
If I had to bet on one big techie I'd choose Apple, which is probably why their stock has been so resilient. Simultaneously I hope regulators come down hard on the anti-competitive behaviour by Apple (and the others), but I think we're far more likely to see an increase in corruption than a decrease over time.
Apple Computer? The credit card issuing, sharecropper mobile platform company? That Apple?
Yes, they also make very nice hardware and some decent software I happily use.
You can't be serious. Apple is playing every dirty trick they can to spill you down to the last cent. Developer fees, lock in, optional charger, dongle galore, star high device prices with modest hardware, the list is infinite