I bet it wouldn't move the needle. Their books/Kindle ratio might even drop. Although I know my Kindle is really a computer, I don't want it to act like one. I want a dedicated and narrowly focused ereader.

If I were head of that division at Amazon, I'd remove bluetooth, APIify the bookstore (so you can buy books from other retailers), remove GoodReads integration, and direct the hardware people to focus on battery life and the software people to focus on layout and typography. I'd also add a physical switch to enable/disable the touchscreen. All Kindles would have physical page turn buttons like the Oasis does.