If you want a vehicle that will handle moderately deep snow the best a subaru station wagon is probably the ideal shape, or at low speeds a shorter jeep wrangler if you are actually going off road.
That’s the thing even in urban areas you will see pickup trucks cleaning parking lots etc.
For personal driveways, people had cheap push snow blowers. For the roads, we had big plow trucks and literal construction equipment was used for large roads and parking lots.
Very few people plow, because plowing is harder than snow blowing, more damaging to your lawn and driveway than snowblowing, and just all around less effective. And the few people who do actively plow their own driveway will either start a business to do other people's driveways (a common way for 16 year olds to make money in the winter) or just straight up plow neighbors driveway for free or payment.
Even in this literal heaven for trucks, full of farmers, outdoor activities, mud, and construction, 8 out of 10 trucks were driveway queens.
Back then I would say around 1/3 to 1/4th of households in the area with large trucks had a snow plow, but I only knew one guy with a snowblower. Of course that also related to how long it took the state to deal with back roads after even a minor snow event.
If somebody is using a nice truck to snow plow they are pissing away money. Ice, constant torquing stress on the frame, hitting shit hidden in the snow, salt on main roads everywhere (depending on place) etc... it is fastest way to reduce the value of a vehicle next to driving it into a brickwall or driving it off a bridge into the ocean.
However when my wife walks past one and the hood is over her head, knowing that this is possible because it’s exempt from regulation as a ”farm vehicle” seems like a corruption of government regulation.
I don’t think we need to make people prove how they will be using a vehicle, so maybe we should just require different license classes based on vehicle’s current weight and/or height? Driving a 7,000 lb truck that is 6.5’ tall is not the same as driving a passenger car.
The talk about "farm vehicle" is a red herring in this whole thread. Actual farm plates are rare. The significant distinction is cosplayer vs contractor, which happens to be independent of commercial plates.
The right answer is probably charging yearly registration (/road use) fees based on GVWR. This is already common for trailers. There should be a part that scales as the road wear from weight does. I think it's something like the third or fourth power?
[0] - https://www.campanda.com/magazine/rv-special-drivers-license...
Among the community of people that use their trucks for "real work" (whatever their definition of that may be) an immaculately kept truck like the one you're describing would be referred to as a "pavement princess".
The farmers in my family do have pickup trucks. 40 year old ones with standard cabs and no frills.
There is virtually no good function for a modern leather appointed king cab other than signaling your group. Which is fine! Half of car ownership is that but do t pretend that even half of trucks are used for some truck like usage. Heck the half that are is for hauling boats or rvs once or twice a summer.
Yes, farmers use pickup trucks, and they're great for that purpose. Nobody is arguing or disagreeing with you on that point.
Nobody is arguing against the purchasing of pickup trucks in the general sense. We're arguing against the purchase of a pickup truck as a daily driver. Something that will be used to commute and buy groceries.
Individuals buy push snow blowers or snow blower attachments to their lawn tractors.
Occasionally a business will contract someone with a plow on a truck but that's not common because the contractors who actually deal with this regularly have dedicated equipment that's better than a plow on a truck and using a shitty plow on a standard truck is actually not easy.
Even the parking lot in my private apartment complex is cleaned after a snow storm by a company with multiple front end loaders and skidsteers.
This is what you build for that purpose:
https://img.archiexpo.de/images_ae/photo-mg/67143-15337174.w...
https://d3v9db8ug40up8.cloudfront.net/styles/large/s3/2020-0... This is colloquially called Unimog (successor, kind of), a general purpose utility vehicle with awesome drivetrain, huge tires, great weight distribution, not too heavy, serves winter and summer in several roles.
or
https://www.ecotech.at/wp-content/uploads/2019/10/Ecotech-Sc...
As you say, you don't need very many pickups for that. The fraction of American pickups that are used for snow plowing is pretty much irrelevant to this conversation.
Doesn't justify the urbanites buying SUVs though
US is 68% Urbanized, 21% Rural, and only 10% Urban Cluster.
https://www.census.gov/programs-surveys/geography/guidance/g...
And of course those horse farms only demand a big truck if you are doing big work on the horse farm. If all you need is AWD you don't need a big truck.