Is this article actually just complete nonsense? I can just look at my wishlist to see how many books I want to buy that I haven't bought yet.

Then when I want to read one, I buy it. Then I read it.

I admit sometimes I hate a book so much I don't finish it and buy another, but I don't think that's the kind of unread book being talked about.

Maybe it's not nonsense, actually, is this article just some kind of post hoc justification for impulse buying tons of books?