The author has a PhD in psychology, fwiw.
In any case, it's a <3min read and it does offer a few non-BS pieces of advice that may be useful to some.
In fact, by doing that, OP made an anti-appeal-to-authority. You seem to be interested in logical fallacies.. could you help me out and tell me if that one has a specific name?
Nor does it stop author from believing his own lies.