How did you hire to make content this good? Is it just a bunch of devs in a slack channel making memes?
How do you make sure you’re not scaring off the serious enterprise buyers by having a meme twitter?
Have you been able to measure any real growth as a result of the success of this twitter account ?
The memes are mostly Ant (my cofounder). we also have a #memes channel in slack which is surprisingly active (and a bit geekier than the twitter ones). For the blog content, everyone at Supabase is expected to write about what they build and we all pitch in on editing.
> make sure you’re not scaring off the serious enterprise buyers
We probably are scaring them off, but they sound like hard work anyway
> measure any real growth as a result of the success of this twitter account
We don't have anything sophisticated enough to attribute the growth to any particular channel - it's not really something we spend time on. We see most of our growth during our product launches (Launch Weeks primarily).
> We see most of our growth during our product launches (Launch Weeks primarily).
Can you elaborate on that? Or do you have an example? Is it just a big zoom call?
We've tweaked it a bit since this post however based on the learnings from last time, we're actually running one next week - it will have more pre-recorded video content