hey HN, supabase ceo here. interesting article, and interesting reading the comments

this article is more in-depth than any analysis we’ve ever done internally - perhaps we should add it to the company handbook. in case you want to know how we think about content/marketing internally:

- Twitter content has a half-life of about 2 hours and generally people there have a short attention span. we tailor the content for those conditions and pragmatically it seems to work (at least for the twitter algorithm, if not for some people)

- Conversely for “HN content” we aim to go in-depth and we don’t shy away from technical content.

- If we think the topic is somewhere in-between these two, we will write it more for a “reddit audience” - blog posts that are technical in nature, but nothing too in-depth.