However. I think it's made people think they're funnier than they are. Recognizing a thing is funny and being funny are two different things. And sharing a meme is just recognizing. Even if you were the first person in some subsection of your group to have shared it, someone else still made it. You're still repeating, verbatim, someone else's words.
Now, there's also the case where responding with the right reference or meme can be funny. But it's not sharing Fry's "Shut up and take my money" meme when the Lego Group releases the next piece of buildable 80s nostalgia.
And I think that's the problem you are having overall as well. Because "wrong answers only" is just not funny the 501st time you've seen it. I think if there were a little more novelty, it would be different.
The problem is that accounts post a mix of content and I only want a subset. Mostly it's about what I don't want, food pics, family & vacation photos, memes... that's not why I'm on twitter. Unfortunately, their feedback mechanisms are woefully awful and cannot seem to grasp this concept, or basic user preference.
however, I cannot say, "don't show me photos of food, family, and vacations" I've tried to say these tweets are not relevant, but they still push the same garbage to me
their numbers seem to show that a ton of folks do like it.
How do you know that is transitioning into a successful campaign with the type of users they need to cross the chasm? (tl;dr you'd have to be on the social / marketing team to see their private numbers)
I don't know for sure, but from all the dev companies I saw on twitter, I bet on them doing well signup/results-wise.
Solid positioning is key with dev tools.
All I'm saying is out of all companies trying to reach folks on Twitter Supabase is doing (imho) very good job.
The main problem with adoption, I suspect, is that their self-hosting story is not great and their per-app pricing is not that friendly beyond a handful of apps. Might be one of the reasons their growth is no longer accelerating. They seem more focused on adding product lines than in making one really great.
Also, their main interfaces are "click buttons in a UI" or "write SQL". Why is this something a Rails, Django, or devs who code should consider changing too?
hopefully the other commenters have helped fill in this broader perspective
It's not that I don't enjoy memes, the Ukraine Meme Force is making epic ones, but I don't want this from the companies I purchase from dominating my feed.
https://supabase.com/blog/should-i-open-source-my-company
so annoying
But imho could be a good way of getting ppl to follow the account.
Come for the memes stay for the conversion/awareness bits.
By using tactics over strategy, you might get twitter users to follow your twitter account, but are they actually using the product, and the kind of user you really want? Are they going to convert into the high-value enterprise plans they need to sustain their business, or will it attract a bunch of freeloading users who take up support time? Does this meme tactic actually work against your business needs? (by turning away more professionally discorsed people)
I do believe their memes resonate with the very customer they are going for, yeah.
if yeti imitated supabase, they might post vince mcmahon getting more excited the cooler a beverage gets, or drake doing a "no" gesture toward a warm beer, or "post your favorite thing to keep cool". does any of that sell you on a yeti cooler?