The question is asked, but not answered.
Regarding the music itself, we get one mention of Brian Eno in the penultimate paragraph, as a side, and none of Erik Satie (who invented the genre in 1917 [0]).
This is a kind of content-free article. Literature for elevators maybe.
In some ways, it feels like as visual aesthetics went minimalist, so did the soundscape.
I'd personally like to hear an even quieter soundscape. It's so annoying to be sitting in a bar or hotel with sound blasting at you. It's like they expect people fear being alone with their thoughts or to be unable to make conversation when together, so they feel the need to fill the void.
This article is the trend: “lose”