> Even if two choices are equal, one might bring you more luck.
> If two gyms are equidistant from your house and you’re single and looking to meet someone, perhaps it would be wiser to join the gym that is next to a cafe or a grocery store.
If two gyms have nearly equal luck distributed across different categories, one might have more opportunity potential. If both gyms are next to a cafe or grocery store, perhaps it would be wiser to join the gym whose reviews and other online commentary, according to a semantic analysis, suggest people encounter new experiences there.