> With ironSource, Unity will take the linear process of making games and RT3D content and experiences and make it an interconnected and interactive one - creating the opportunity to innovate and improve at every step of the cycle.

> What if that process was no longer "first create; then monetize?” What if creators had an engine for live games that by default enabled them to gain early indicators of success for their games through user acquisition of their prototype, and gave them a feedback loop to improve their games based on real player interactions as early in the process as possible?

Sounds like utter nonsense to me. Does anyone have an optimistic take on what this is trying to say in a good direction? I'm reading it as shipping more unfinished games, possibly with more ads