The goal is to create a company and go as big as you can if it’s what you want. Almost all major industries are there. You can be selling beds to being the next Apple. There is even a DLC for software company (that is also a must have because it brings the talents feature). You can do vertical market dominance if you wish or go horizontal. And learn their own challenges and their ins and outs. And you can even do trading and do some M&A!
If you ever buy it get all the DLC they are all worth it. They add even more realism and tools to the game. And if you really don’t like it I think they have a money back guarantee.
As a tip to truly learn stuff play it in “hard mode”. Even if you fail at first it’s fine because you will learn from a realistic perspective and gain a lot of insight and knowledge each time. In the game options turn everything to realistic, with average in import, good quality for import, max out the total number of cities and companies. You should end up at 340-380% in difficulty. And then build whatever you want! You don’t have to know it all or learn it all. But since it’s that realistic you can go with your gut instinct and it will probably be right. From the impact of inflation on your business, to how marketing or real estate work. Just dive in and have fun!
I’m a huge fan of this game. I learned so many things with it. From real estate to supply chain that I was not that familiar with. It’s so good.
Oh did I mention it’s still in active development? :)