Anecdotally, on university campuses, food trucks were the main option for food due to a lack of supermarkets and restaurants nearby. An app specialized for food trucks could also fix the problem where the availability and opening hours of food trucks are less known, especially for certain trucks that occasionally switch locations, are absent on certain days, or change their hours (making them hard to track via an entry on Google Maps).
In short, food trucks could plausibly be seen as a step up for finding fresh food instead of defaulting to a convenience store that may typically just serve junk food, in areas where there are no restaurants or supermarkets.
[0] Journal of Public Health Policy, 2021: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7874560/
- Price: Food trucks are cheaper (startup costs are much cheaper than for B&M).
- Convenience: Food trucks are often faster. In areas where there are fewer restaurants, and in food deserts, mobile businesses are sometimes the only good ones around.
- Pop Culture: In the past few years, food trucks have become more and more ingrained in our culture, and they have developed dedicated followings of repeat customers. It's cool to eat at food trucks, especially in areas where there are many! There are people who have specific food trucks they love - it's the same idea as having a favorite restaurant - except they want to know where their favorite trucks will be next. There are people who prefer specific food trucks over local restaurants.
So yes, there are a lot of perceived benefits. This article has more reasons: https://prestigefoodtrucks.com/2016/01/8-reasons-why-food-tr...
I mean, yeah it's better than Burger King.