Basically if you own a property you say "Hey AirBnb, use this to make money and give me some of it".
That is a huge addressable market, and one that is adjacent to their existing market and only getting bigger.
Basically if you own a property you say "Hey AirBnb, use this to make money and give me some of it".
That is a huge addressable market, and one that is adjacent to their existing market and only getting bigger.
So, while it’s a market they could address, they don’t seem to be heading in that direction, rather, more optimisation of the current model, adjacent services (experiences, possibly dining from some mood music I’ve heard from them), and an increased focus on the higher end travel market, where margins and commissions to be earned are greater.
So, at the moment, it’s more “Hey Airbnb, I’ll use this to make money and I’ll give you some of it”, and I can’t see how they could pivot to providing a full service. Who gets called when the boiler breaks? Who handles the guest who broke a light-switch and is now in the dark? Who helps the guest who can’t figure out where to park in an unfamiliar place? The list goes on, but I think it’s these “last mile” deliverables and expectations that prevent them from getting deeper into hospitality management.
If I were a property owner I'd prefer to build a relationship with a local business managing hundreds of apartments than an online multinational support portal based giant.