American companies always have bored lawyers on staff, and lawsuits are just day-to-day activities for them. Suing costs the company virtually nothing, while defending against that suit as a private party can be ruinously expensive. The company can almost always afford better PR than you can, and relying or hoping your case going viral and the company backing off due to negative PR isn't going to help you sleep at night.
It isn't fair, but that's how it is. Don't poke the bear anymore than you have to. All you have to do is personally anger one executive and they can go after you.