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Sounds like something that could be fixed.

Even if CNN+ had an incredibly effective advertising campaign, I just don't think the product they are trying to sell is that compelling for most people.

This. CNN has loss the gravitas it believes it has to foolishly have the hubris to believe there’s enough people to see their “anchors” do side/passion/fluff work. If it was bundled with the full channel they may have been able to, but unlike ESPN+, they don’t have content for an audience that would succumb to their efforts.

Edit: ex-CEO Jeff Zucker and old execs made the decision. If you look at the photos online of the teams, it was clear that this outcome was inevitable.

If you're thinking that Fox is the home of American Wholesomeness and Truth, you should note that CNN hired Chris Wallace from them, after all, just for CNN+.

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