If you’ve not used Elektron stuff and have an interest in electronic music making without a computer, this is well worth a look. Their stuff is super fun, creative and powerful - it’s aimed a bit more at “live” performance (there’s no “arrange” or “song” mode, instead you are expected to mute and modulate things in real-time) which can actually be quite freeing compared to the blank slate of a DAW.
Edit: from a HN perspective, I guess it’s interesting to look at this from a business perspective. It’s quite a shrewd move, in that most of the synth “machines” already exist in the Analog Rytm and Model:Cycles, and the chassis and software already exist in the Digi line, so the “risky” part of the R&D for this was quite small. It’s a desirable item and I think will help them increase their addressable market due to the “all in one box” nature of it - really there is everything you need except sampling in one box here, all wrapped up in a fun UI!