The people who need it the most will ask questions like: "How can I send money from the EU to the Dominican Republic without paying 25% 'banking commissions'?" or "How can I help my mother in Jakarta to get money quickly?" and totally organically, we come to the conclusion that Bitcoin is the answer...
We in the West tend to be blind from the problems and solutions that the rest of humanity has found by using bitcoin...
See also: https://bitcoinmagazine.com/culture/check-your-financial-pri...