So how you go about this? As a mere mortal you are damned to create a new thing, create a PR-campaign from the outside to pressure Twitter ... the usual things. But as the richest person on the planet you don't only possess the resources to do all the above way better, additionally you can simply just buy up "Twitter". Which is kind of crazy like buying up a restaurant after not being satisfied with the service.
Well, the stock price did go up significantly and yeah, in order to make things "more fun" for Twitter users again (the most active being obviously not underclass) one can relax some "out of control" censorship practices.
How does this happen though? When someone is "cancelled on Twitter" what does that mean? Is it Jack Dorsey going in a banning your account? Twitter suspensions, by the actual company, are relatively well reasoned. What most people don't like is the Twitter mob, who does not work for Twitter. Despite people saying they want "more free speech" what they actually want is to suppress the free speech of others so they can say what they want.
But also quite frightening given how much I see it here in a forum of self-diagnosed geniuses[0].
[0]do your own research, have being poor