They should be limited (blocked entirely) in their attempts to influence politics, I agree (sadly that is not the case). They should be limited in their attempts to create addictive products. Instead, we are now proposing to limit them in creating solutions according to viable business models that do no real harm.

There is no forcing necessary in other, imo preferred, scenarios. Like pushing Matrix. The solution, which uses the law to force a company will just block new attempts at creating similar but better products.